Marketing Sheffield

Sheffield’s official destination marketing organisation, Marketing Sheffield is part of ‘City Futures’ at Sheffield City Council and looks after the city's place brand and promotion.

What you Need to be Tender Ready

Transforming Sheffield City Centre

Sheffield City Centre is undergoing significant change.With so much regeneration happening, it can be hard to keep up with all of the exciting developments, so here you'll find the latest news of what’s new and what's happening next.

Festival of the Outdoors

Kicking off the outdoor season with a bang! Each March, Festival of the Outdoors offers a full month of events and activities celebrating Sheffield's great outdoors and communities. With a really wide variety of events there's something for everyone!

Sheffield City Centre

Sheffield's City Centre is undergoing significant change, but while you may see a few more cranes and building work going on in places, this shouldn't detract from all the amazing places there still are to discover. From attractions such as the Winter Garden, Millennium Gallery and Sheffield Theatres to independent shopping and an array of great places to eat and drink.

Rivers and Hills

Sheffield graphic artist, Rob Lee, has collaborated with prolific street artist INSA to create an ambitious new artwork for Sheffield. Combining the collective force of their signature styles, they have completely transformed a drab brown-brick facade with an homage to the city's natural topography.

The Fringe at Tramlines

Each year, as Hillsborough Park gets ready to host the main Tramlines Festival, the rest of the city also gears up to stage a whole host of music events for all tastes. Taking place in various Sheffield venues 26 - 28 July 2024. 

This is Sheffield launch new initiative to support independent businesses

The Community offers members access to exclusive discounts and rewards from a growing number of local businesses.

Sheffield entrepreneur scoops top accolade at FSB awards

Kirsty Smitten, 28, Sheffield, awarded for founding spin-out company making first new class of antibiotics in over 35 years

Sheffield's road cycling clubs

With its scenic hills to climb – and free-wheel back down again – and its roads leading straight out to the Peak District, Sheffield is heaven-sent to the road cyclist.