Vivid launches new Performance Marketing team

At a time when many businesses are feeling the impact of the pandemic, Vivid – the establish Sheffield-based integrated brand and marketing agency – is building its team with a new Performance Marketing function. The move puts the agency, says founder and managing director Gerry Arcari, in a position to offer clients a truly integrated, results-driven service that is designed to perform.

The 7 Steps to Marketing Success - Implementing your Plan

Marketing is like a slow-running tap filling a bucket with a small leak—it requires consistency to keep your business growing. Learn why regular, manageable marketing efforts are essential to retain customers and maintain stability, and discover practical tips for implementing a sustainable marketing plan

The 7 Steps to Marketing Success - Develop a Strategic Marketing Plan

Creating a marketing plan starts with defining SMART goals—specific, measurable, achievable, realistic, and timely. Learn how to set clear objectives, choose effective strategies, and map out actionable steps for growth. This guide will help you build a customized plan to keep your business on track and moving forward.

The 7 Steps to Marketing Success - Know your target market

Feeling overwhelmed by marketing? Our 7-step guide for small business owners will help you start strong and target your ideal customers effectively.

The 7 Steps to Marketing Success - Developing Powerful Key Messages, Copy and Images

Learn how to craft key messages, authentic copy, and compelling images that resonate with your audience. Discover how to communicate your brand’s benefits, avoid clichés, and create visuals that truly reflect your brand’s personality. Need guidance? Our Beginner’s Guide to Marketing workshop covers this and much more.

Beginner's Guide to Marketing

Get a host of tips and techniques on a variety of different ways to market your business, from email campaigns and websites, to cold calling, PR and more. Covering the do’s and don’ts of creating impactful marketing material, this session also aims to help you develop your key messages and routes to market with practical guided exercises.

Creating a Marketing Plan

We’ll walk you through the entire process of crafting a strong marketing plan. Using a series of guided, hands-on exercises, we’ll explore your business goals, define your strategies, identify the most effective tactics, and much more. By the end of the workshop, you’ll have a laser-focused plan in place, ready to direct your marketing activities with precision.

How Business Sheffield Helped Homei Student Strengthen Its Marketing and Business Strategy

WKS 2 – Business Planning & Marketing ( Virtual)

Following on from the Top Tips for Starting Up workshop, this session focuses on planning your business idea, understanding your business and personal visions, marketing your business, and understanding your competitors. Culminating in the development and completion of your own business plan.

Marketing Sheffield

Sheffield’s official destination marketing organisation, Marketing Sheffield is part of ‘City Futures’ at Sheffield City Council and looks after the city's place brand and promotion.