Marketing is like a slow-running tap filling a bucket with a small leak—it requires consistency to keep your business growing. Learn why regular, manageable marketing efforts are essential to retain customers and maintain stability, and discover practical tips for implementing a sustainable marketing plan
With over 30 years' experience spanning design, renovation, and brand strategy, I’ve worked across a wide mix of sectors – from interiors and property to sustainable development and community enterprise. I’ve co-founded retail businesses, led creative projects for everything from hydrogen energy to high street renewal, and I bring a hands-on, practical approach to supporting small businesses.
Did you know it costs 5 to 10 times more to acquire a new customer than to sell to an existing one? Loyal customers also spend around 67% more per order. Learn the 3 essential steps to maximize your existing customer base: staying connected, expanding business share, and showcasing your full range of offerings. Treat your current customers like the valuable assets they are
Meet Roger, one of our team of High Street specialists. He’s regularly out and about in Hillsborough and Stocksbridge.
The Economic Recovery Fund supported local businesses and organisations to get people visiting and spending money in their neighbourhoods. That meant anything from delivering events for businesses to connect with customers; creating exciting new features to draw people in; making the high street a nicer place to spend time; or something completely different. Solutions are designed by local people for local people, using their insight into what would work on their high street.
For many, the isolation and loneliness created by successive national and local lockdowns was alleviated by the pitter-patter of puppy paws, but as dog owners faced the prospect of returning to the workplace, a canine loving entrepreneur turned his passion for pooches into pounds after calling on help from Launchpad.
ITM Power partnered with The University of Sheffield – world renowned for its expertise in energy innovation – to plan and fund a National Hydrogen Research Innovation and Skills Centre. It’s here they’ll research the safe and efficient manufacturing of hydrogen using low or zero carbon sources of energy.
Meet Tracey, one of our team of High Street specialists. She’s regularly out and about in Chapel town, Ecclesfield, Banner Cross and Wood seed.