The 7 Steps to Marketing Success - Develop a Strategic Marketing Plan

Creating a marketing plan starts with defining SMART goals—specific, measurable, achievable, realistic, and timely. Learn how to set clear objectives, choose effective strategies, and map out actionable steps for growth. This guide will help you build a customized plan to keep your business on track and moving forward.

Sheffield ranked as No.1 City in the UK to start a business

An annual ranking of the Top 25 Cities in the UK (outside of London) for starting a business, the Startups Cities Index is the most exhaustive research project of its kind. Sheffield was revealed as the ultimate winner, thanks to the city’s strong performance across business support, talent attraction, low cost of living, large working population and fantastic transport links.

Migration Matters Festival 2026

Migration Matters Festival is a 9-day annual celebration of sanctuary, cultural identity and migration in Sheffield, taking place from 19 – 27 June.

An alternative LGBTQ+ guide

TimeOut names Sheffield the second best city break in Europe

Sheffield has been listed alongside cities including Marseille, Milan and Oslo to be named as one of Europe’s 18 best city break destinations for 2023, in a ranking compiled by global media platform, TimeOut.

Record Summer in Sheffield

It’s been a successful summer in Sheffield as we’ve hosted a number of high-profile events (the Women’s Euros being a particular highlight) and some of hotels and venues having record breaking months. Conferences have played no small part in this and the team at Conference Sheffield have had one of our busiest and most successful summers to date. Here are a few of our highlights showing why Sheffield really does make for a smart event move.

The art of climbing

Sheffield inspires the development of one of the fastest growing sports in the world. From the roots of UK rock climbing in the 1880s, through to creating the routes for the inaugural climbing event at the Olympic Games 2020. We are 'home' for the originators of the sport, current Team GB Climbing athletes, designers and manufacturers, making us the Climbing Capital of the UK.

EdTech in Sheffield

Sheffield has been a nationally significant centre for online learning and educational technologies since even before the decision to site the University for Industry here in 1998. Since then, there has been a steady stream of talent and new businesses born of this activity, developing resources and platforms for learning across many different industry verticals.

Forest Dogs

For many, the isolation and loneliness created by successive national and local lockdowns was alleviated by the pitter-patter of puppy paws, but as dog owners faced the prospect of returning to the workplace, a canine loving entrepreneur turned his passion for pooches into pounds after calling on help from Launchpad. 

UKREiiF

Sheffield Inspires. Always has, always will. Find out when and where for all the Sheffield led events taking place at UKREiiF 2026.