Kirsty Smitten, 28, Sheffield, awarded for founding spin-out company making first new class of antibiotics in over 35 years
Us Sheffielders are known for being friendly and welcoming, making Sheffield a fantastic city to live in whilst you get to grips with student life - plus we are the UK's most affordable student city!
Once you've mastered the art of organic social media marketing, you might be curious to learn how paid ads could make a difference. Is your organic social media content getting lost in the noise? Ready to ditch the "boost post" blues? Scared of wasting money on social media ads that go nowhere? In this interactive workshop and live demo, you'll discover how paid social media campaigns (paid ads for short) can broaden your reach, increase engagement, and improve sales performance.
Feeling overwhelmed by marketing? Our 7-step guide for small business owners will help you start strong and target your ideal customers effectively.
Did you know it costs 5 to 10 times more to acquire a new customer than to sell to an existing one? Loyal customers also spend around 67% more per order. Learn the 3 essential steps to maximize your existing customer base: staying connected, expanding business share, and showcasing your full range of offerings. Treat your current customers like the valuable assets they are
In a constantly changing world, standing still can leave your business behind. Learn how regular SWOT analysis and market research can help you stay competitive and anticipate industry changes. Discover practical tips to keep up with customers, competitors, and market trends for ongoing success.
The city has been shortlisted for three major placemaking accolades at this year's City Nation Place Awards. The transformation of a massive part of Sheffield City Centre is in the running, alongside the city’s recent brand development work, pitting Sheffield against an impressive list of other places from around the world.
Learn how to craft key messages, authentic copy, and compelling images that resonate with your audience. Discover how to communicate your brand’s benefits, avoid clichés, and create visuals that truly reflect your brand’s personality. Need guidance? Our Beginner’s Guide to Marketing workshop covers this and much more.
Marketing is like a slow-running tap filling a bucket with a small leak—it requires consistency to keep your business growing. Learn why regular, manageable marketing efforts are essential to retain customers and maintain stability, and discover practical tips for implementing a sustainable marketing plan
Abby is friendly, approachable and hands on, having spent more than two decades working across advertising and marketing—on both traditional and digital platforms. Abby is the owner of Valley Marketing, a Sheffield based marketing consultancy dedicated to helping businesses of all sizes grow. Work ranges from shaping long term strategy to running day to day social media campaigns—whatever’s required to get results.