Greg Dyke invests in Sheffield with multi-million pound hotel deal

Greg Dyke invests in Sheffield with multi-million pound hotel deal

14 January 2015

Saxon Hotels Ltd – a company 100% owned by Greg Dyke, the Chairman of the Football Association and former Director General of the BBC - has acquired the city centre BEST WESTERN Cutler’s Hotel and has immediately announced plans to invest substantially in the hotel. 

Greg Dyke is no stranger to Sheffield having owned the BEST WESTERN PLUS Mosborough Hall Hotel since 2004 where over £4m has been invested creating a successful and popular hotel, conference and wedding venue, and last year Saxon took over the renowned Whirlowbrook Hall, investing expertise, money and resources to reinstate the building and its parkland setting as one of the city’s most attractive and sought after wedding and event venues. 

“The simple truth is I believe Sheffield has a very positive future, it is a great city with warm, friendly people and an innovative, entrepreneurial almost edgy business and civic culture” said Mr Dyke. I believe Sheffield is a city whose time has come and, given that, it is not a difficult decision to invest here.”  

Dyke confirmed the acquisition saying “I was not looking to invest further in hotels in particular but we have a strong and committed management team here and an incredibly loyal and supportive workforce.  So when Cutlers became available it enabled us to move quickly, completing the acquisition in literally days”. 

“The combination of our belief in the future of Sheffield and our positive experience of working in the city over the last decade or so made this an easy decision.” 

Sheffield City Council and Marketing Sheffield have offered their backing to the deal. Councillor Isobel Bowler, Cabinet Member for Culture, Sport and Leisure said:  

“Having already revitalised Mosborough Hall and Whirlowbrook Hall, we are delighted that Saxon Hotels Group have decided to invest further in the city. The Cutlers Hotel is a very well positioned property close to Sheffield Theatres and the brand new Curzon Cinema, so it will be exciting to see it redeveloped adding further vibrancy to this area.  

I know Marketing Sheffield are looking forward to working closely with the Saxton team to help reposition Cutlers Hotel as one of the leading properties in Sheffield’s city centre accommodation portfolio.” 

In an interesting twist of fate, Cutler’s Hotel was built on the site of the business owned by William Prest, the co-founder of the world’s first football club,  Sheffield Football Club, and is now owned by the Chairman of the Football Association. 

“I had no idea of the football connection until the deal was nearly completed, but it makes the acquisition all the more attractive”, said Mr Dyke. 

Greg Dyke is no stranger to the leisure and hospitality sector as well as the world of big business. In addition to historic roles as Chief Executive of London Weekend Television, Chairman of Pearson Media (the largest producer of TV programming in the world at the time) and Director General of The BBC. He is also currently Chairman of the Ambassador Theatre Group (the largest theatre group in the world), Chairman of the British Film Institute, Chancellor of York University and Chairman (and majority owner) of Dartmouth Golf and Country Club and hotel, a leisure business based in Devon.